Register Today! Nothing Beats the Excitement of Driving Home. Join us for Driving Home, CUDL and Prime Alliance’s Auto and Mortgage Lending Symposium May 4-7, 2010. Don't miss out! Click here to register.For the full agenda, click here. For session descriptions, click here. |
Founder & CEO
Joe Brancucci
The Evolution of Mortgage Lending
BECU, the nation's fourth largest credit union, began offering mortgage loans just 15 years ago. From no mortgage program in the early 1990s to one of the dominant lenders in its market, the credit union strategically and methodically built its strategy, culture and infrastructure to meet the real estate financing needs of its members.
Fifteen years on, BECU is one of the most successful credit unions in the country, having grown from just under $2 billion in assets serving just under 200,000 members to almost $9 billion in assets serving over 600,000 members. The Home Event, which starts when their member begins thinking about buying a house, is one of the fundamentals upon which their growth strategy is built.
Evolution is never-ending. Join Joe Branucci, Prime Alliance's Founder, Chairman and CEO, as he discusses how BECU chose the Home Event and Real Estate Lending as the means to propel this leading credit union into the future. Mr. Brancucci will also discuss their plans for the coming years as BECU seeks to become the only financial institution their members, especially first-time buyers, think of when it comes time to buy and finance their homes.
Register today and join us for this important strategic presentation.
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